Jun 18, 2020Member-onlyTips To Stay On FocusSometimes, the best thing you can do is walk away from your desk. Each new day brings an opportunity to start fresh. A clean slate where you can get tasks finished from the day before, and get started on the tasks for that day. But, distractions come at you from…Focus3 min readFocus3 min read
Jun 18, 2020Member-onlyHumanizing Your BrandThink of humanizing your brand in the same way you’ve grown your own personality. In order for someone to “buy into” your brand, they have to trust what’s being sold to them. What you say matters, but how you say it matters even more. To build this necessary trust, you…Branding3 min readBranding3 min read
May 28, 2020Member-onlyWrite A Blog Post That ConvertsOrganic content to your blog is like fries to your milkshake Your organic content is going to be a big part of what brings traffic to your website. It’s the milkshake to your fries, and what brings all the boys to the yard. Visitors will be directed to you through…Blogging5 min readBlogging5 min read
Published inThe Startup·May 18, 2020Member-onlyContent Is Your KingdomThe saying was “Content is King”. Truth is, your content and its context is going to be your entire Kingdom. We’re all getting restless. But, as anxious as we are to be able to move around freely, there’s still a sense of hesitation due to the unknown. What is out…Content Marketing4 min readContent Marketing4 min read
Published inThe Startup·Apr 7, 2020Member-onlyTransitioning To Remote Teams During A CrisisDuring this time, patience will be a virtue, but having faith in your team and being there to guide them when necessary will only make you a stronger organization. WHO has declared the Coronavirus a pandemic. The Italian government has shut the entire country down. The predicted global statistics surrounding…Remote Working4 min readRemote Working4 min read
Published inThe Creative Cafe·Dec 15, 2019Member-onlyArbre du MondeYou’re in the middle of a war. And we need to win. To catch up, please read Part One and Part two Pounding temples shook me awake. It took a minute for my eyes to understand they needed to open, but I sensed I wasn’t at the airport, which was…Fiction6 min readFiction6 min read
Published inThe Creative Cafe·Dec 5, 2019Member-onlyAirports and AmethystsI tried to open my mouth to yell for help, but no sound would come out. It was like those bad dreams. You can read part 1 of this story here The baby slept through the plane ride and only woke up during the arm to stroller transfer. I hadn’t…Fiction4 min readFiction4 min read
Published inThe Creative Cafe·Dec 1, 2019Member-onlyAn Unexpected GiftLittle did I know the enormity of how special she really was, and how difficult keeping her safe would turn out to be. Note: This story is based on a strange dream my friend had. …Fiction8 min readFiction8 min read
Published inThe Startup·Dec 1, 2019Member-onlyDigital Strategies To Survive Black Friday And Cyber MondayKeyboard shopping warriors have their fingers in position, just waiting until those virtual doors are thrown open. Is your team ready for them? The most wonderful time of the year is upon us. Family gatherings filled with food and cheer. And shopping. Lots of shopping, both in-store and increasingly, online…Black Friday3 min readBlack Friday3 min read
Published inThe Startup·Nov 21, 2019Member-onlyUsing Google’s BERT To Your AdvantageBERT is a mouthful of an acronym standing for Bidirectional Encoder Representations from Transformers, and it’s a doozy. By now you may know about Google’s latest algorithm update. It’s the biggest once since RankBrain and it’s called BERT. …SEO3 min readSEO3 min read
