Humanizing Your Brand

Think of humanizing your brand in the same way you’ve grown your own personality.

Image: Adapt Studios

In order for someone to “buy into” your brand, they have to trust what’s being sold to them. What you say matters, but how you say it matters even more. To build this necessary trust, you can’t come off sounding like a robot, humans don’t trust robots. Look what happened with the whole Skynet fiasco! By humanizing your content, you transform…